{"ok":true,"version":"2026.07.15.12","data":{"id":"loyalty-badge-blueprint","title":"Loyalty badge program blueprint","type":"Playbook","level":"Intermediate","readTime":11,"summary":"Design a loyalty badge system that avoids speculation and focuses on utility.","tags":["loyalty","badges","retention"],"outcomes":["Define rewards safely","Set participation rules","Measure retention"],"outline":["Program goals","Badge tiers","Measurement plan"],"cta":"Open the blueprint","path":"/library/loyalty-badge-blueprint","hasFullBody":true,"body":{"sections":[{"heading":"Program goals","paragraphs":["Loyalty marks should unlock content, community roles, or learning paths — not cash-like value. Define the behavior you reward (weekly lesson, forum help, workshop RSVP)."]},{"heading":"Badge tiers","paragraphs":["Keep tiers simple (Explorer → Builder → Guide). Each tier maps to verifiable actions. Avoid paid tiers that look like investment clubs."]},{"heading":"Measurement plan","paragraphs":["Track completion rates and return visits, not secondary market prices. Publish transparent rules so badges never feel like a casino."]}]}}}